GSMA - 24 operators/groups undertake to send anti-bill shock roaming information to customers

EIN News reports a press release from the GSMA.

The GSMA is committed to working with mobile operators worldwide to adopt the following measures:

• Sending text messages to remind customers of their data roaming tariffs when they arrive in another country and turn on their mobile device;
• Implementing a monthly data roaming spending limit to help consumers manage their roaming bill and sending alerts when their data usage approaches the limit; and
• Temporarily suspending data service when usage exceeds the spending limit.

In the first phase of this initiative, these [24] operators and their group subsidiaries have agreed to implement these data roaming transparency measures by the end of 2012, covering more than 4 billion mobile connections worldwide. The GSMA will also work to promote the adoption of these guidelines across its full membership base of nearly 800 mobile operators globally. Further, the GSMA will develop a trust mark that will identify to consumers that their mobile operator is implementing these measures.